With the opening of the shopping mall Rajiceva, the main pedestrian zone, Knez Mihailova Street became an authentic cosmopolitan location of the best shopping. Between buildings of great historical significance, which preserve the spirit of old Belgrade and memories of rich history, there is an imposing trade complex of a very modern look and rich offer. In addition to famous domestic and foreign brands, the new zone of the best shopping in Belgrade will premiere the brands that are appearing on the Serbian market for the first time.
Restaurants of the highest quality that follow world trends make the gastronomic offer of a shopping center. A large supermarket and other shops necessary for complete supply will especially delight residents living in close proximity. Together with the luxury hotel under construction, Rajiceva shopping center will surely be the most visited zone in the city center.